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4 reasons to make Nordic Purity part of your daily routine

Do you want to start every day with a glow and a confidence you only remember from childhood? Here are four reasons why Nordisk Renhet will restore your self-confidence.

Get your Nordic Purity Welcome Pack**

🎉 Free with subscription: 2 replacement filters & shower accessories — worth 1689 SEK.

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Quarterly Delivery

Trusted worldwide

For water filtration

Try it risk-free

100-day money-back guarantee

Backed by research

Scientific study verification

154+ Verified 5-Star Reviews*

4 reasons to make Nordic Purity a part of your daily routine

Do you want to start each day with a glow and a confidence you only remember from childhood? Here are four reasons why Nordic Purity will restore your confidence.

Get your Nordic Purity Welcome Pack**

🎉 Free with subscription: 2 replacement filters & shower accessories — a value of 1692 SEK.

Free shipping

Quarterly delivery

World-trusted

For water filtration

Try it risk-free

100-day money-back guarantee

Backed by Research

Scientific Study Verification

1. Reason: No more itchy and dry problems after showering

If your skin feels tight, dry, or itchy after a shower, it’s not just your soap—it’s the water. Many people don’t realize that chlorine in the water is a major cause of post-shower discomfort. Our multi-stage filter specifically targets chlorine, removing it from your water and allowing your skin to retain its natural oils.

 

Studies show that chlorine strips essential moisture from the skin, leading to dryness and irritation. By filtering out chlorine, your skin can remain hydrated and balanced, reducing irritation over time. This simple change means you leave the shower feeling refreshed, not itching.

1. Reason: No more itchy and dry problems after showering

If your skin feels tight, dry, or itchy after a shower, it’s not just your soap—it’s the water. Many people don’t realize that chlorine in the water is a major cause of post-shower discomfort. Our multi-stage filter specifically targets chlorine, removing it from your water and allowing your skin to retain its natural oils.

 

Studies show that chlorine strips essential moisture from the skin, leading to dryness and irritation. By filtering out the chlorine, your skin can remain hydrated and balanced, reducing irritation over time. This simple change means you'll leave the shower feeling refreshed, without the itch.

In one study, exposure to chlorine was shown to significantly reduce the skin's ability to retain moisture.

0.5 mg/L

Free residual chlorine was found to significantly reduce the skin's water-holding capacity in individuals with atopic dermatitis

2 mg/L

had the same effect on healthy skin.

WHY THIS IS IMPORTANT

Chlorine in your water weakens the skin barrier, increases total epidermal water loss (TEWL), and raises the risk of irritation and dryness.

Based on independent evaluations of water filtration technologies, the reduction of chlorine in household water is attributed to the combined effect of activated carbon and KDF media. These filtration mechanisms work together to counteract chlorine contamination, thereby improving water quality and potentially offering benefits for the skin. Activated carbon functions through adsorption, effectively capturing free chlorine and organic matter, while KDF media facilitates redox reactions that neutralize chlorine by converting it into chloride ions. Furthermore, KDF media's regenerative capacity ensures long-term filtration efficiency through backwashing.

In one study, exposure to chlorine was shown to significantly reduce the skin's ability to retain moisture.

0.5 mg/L

2 mg/L

Free residual chlorine was found to significantly reduce the skin's water retention capacity in individuals with atopic dermatitis

had the same effect on healthy skin.

WHY THIS IS IMPORTANT

Chlorine in your water weakens the skin barrier, increases transepidermal water loss (TEWL), and raises the risk of irritation and dryness.

Based on independent evaluations of water filtration technologies, the reduction of chlorine in household water is attributed to the combined effect of activated carbon and KDF media. These filtration mechanisms work together to counteract chlorine contamination, thereby improving water quality and potentially offering positive effects for the skin. Activated carbon functions through adsorption, effectively capturing free chlorine and organic matter, while KDF media facilitates redox reactions that neutralize chlorine by converting it into chloride ions. Furthermore, KDF media's regenerative capacity ensures long-term filtration efficiency through backwashing.

2. Reason: Reduces heavy metals that disrupt skin health

Water is not just water – it can contain harmful contaminants such as lead, mercury, and other heavy metals that can negatively affect your skin. Our advanced filtration system reduces these harmful substances, preventing potential skin reactions and irritation. Independent tests confirm significant reductions in these contaminants, providing you with cleaner and safer water. Imagine a daily shower that not only refreshes but also protects your skin barrier against these hidden dangers. With every drop, you can be confident that your water is better for your skin and supports its natural beauty day after day.

2. Reason: Reduces heavy metals that disrupt skin health

Water is not just water – it can contain harmful contaminants such as lead, mercury, and other heavy metals that can negatively affect your skin. Our advanced filtration system reduces these harmful substances, preventing potential skin reactions and irritation. Independent tests confirm significant reductions in these contaminants, giving you cleaner and safer water. Imagine a daily shower that not only refreshes but also protects your skin barrier from these hidden dangers. With every drop, you can be sure that your water is better for your skin, supporting its natural beauty day after day.

Users have reported noticeable improvements in water quality with a significant reduction in concerns about contamination.†

 A LABORATORY STUDY SHOWED:

95%

of the tests showed a significant reduction in chlorine after the first pass.

88%

of the tests showed a significant removal of lead.

†Based on independent lab tests comparing activated carbon & KDF media with unfiltered tap water, assessing the reduction of chemical contaminants and regeneration (backwashing). The reduction of chlorine/lead is attributed to KDF redox reactions and adsorption via activated carbon. Regeneration is based on restoring adsorption capacity after cleaning. Study results show that the combination of activated carbon and KDF media contributes to cleaner and healthier water by reducing common contaminants.

Users have reported noticeable improvements in water quality with a significant reduction in concerns about contamination.†

 A LABORATORY STUDY SHOWED:

95%

of the tests showed a significant reduction in chlorine after the first pass.

88%

of the tests showed a significant removal of lead.

†Based on independent lab tests comparing activated carbon & KDF media with unfiltered tap water, when assessing the reduction of chemical contaminants and regeneration (backwashing). The reduction of chlorine/lead is attributed to KDF redox reactions and adsorption via activated carbon. Regeneration is based on restoring adsorption capacity after cleaning. The study results show that the combination of activated carbon and KDF media contributes to cleaner and healthier water by reducing common contaminants.

"It really helps my skin! My eczema is very pronounced right now."

-EMMA H.

NORDIC PURITY MEMBER & BETA TESTER

Get your free filter replacements + shower accessories

Free shipping** | 100-day money-back guarantee

"It really helps my skin! My eczema is very pronounced right now."

-EMMA H.

NORDIC PURITY MEMBER & BETA TESTER

Get your free filter replacements + shower accessories

Free shipping** | 100-day money-back guarantee

3. Reason: Maintenance-free, no hassle – just effortless protection

With Nordic Purity's advanced shower filter, you get long-lasting, reliable protection against harmful impurities without complicated maintenance. Easily install the filter and enjoy cleaner water every day. No constant checks or adjustments – just pure, effortless care for your skin and hair, day after day.

3. Reason: Maintenance-free, no fuss – just effortless protection

With Nordic Purity's advanced shower filter, you get long-lasting, reliable protection against harmful impurities without complicated maintenance. Easily install the filter and enjoy cleaner water every day. No constant checks or adjustments – just pure, effortless care for your skin and hair, day after day.

In one study, users reported improved skin hydration and reduced irritation after using filtered water.

 A ONE-ARMED STUDY SHOWED:

85%

felt that their skin hydration improved after 3 months of using the Nordic Purity water filter system.†

70%

of participants experienced a noticeable reduction in skin irritation after 1 month of using filtered water.

†An observational study with 385,901 participants investigated the effects of water quality on skin comfort, with a particular focus on the reduction of chlorine and heavy metals. The results apply to the current version of the Nordisk Renhet filter, designed to remove chlorine and certain heavy metals. Please note that the results concern temporary skin discomfort that does not require medical treatment. Nordisk Renhet filters are not intended as treatment or prevention for medical conditions such as eczema. Consult a healthcare provider if you have concerns.

In one study, users reported improved skin hydration and reduced irritation after using filtered water.

ONE-ARMED STUDY SHOWED:

85%

felt that their skin hydration improved after 3 months of using the Nordisk Renhet water filter system.†

70%

of the participants experienced a noticeable reduction in skin irritation after 1 month of using filtered water.

†An observational study with 385,901 participants investigated the effects of water quality on skin comfort, with a particular focus on the reduction of chlorine and heavy metals. The results apply to the current version of the Nordisk Renhet filter, designed to remove chlorine and certain heavy metals. Please note that the results concern temporary skin discomfort that does not require medical treatment. Nordisk Renhet filters are not intended as treatment or prevention for medical conditions such as eczema. Consult a healthcare provider if you have concerns.

4. Reason: Universal Fit & 2-Minute Installation – The easiest upgrade you’ll ever make

Who wants to bother with complicated installations or expensive plumbing work? With our shower filter, no tools or hassle are needed – simply unscrew your current showerhead, attach the filter, and immediately enjoy the results. The filter fits all standard showers and only requires a simple filter replacement. Imagine stepping into the shower tomorrow knowing that your water is working for your skin, not against it. It's the easiest upgrade you'll ever make, and it gives you cleaner, healthier water without any extra effort.

4. Reason: Universal Fit & 2-Minute Installation – The Easiest Upgrade You'll Ever Make

Who wants to bother with complicated installations or expensive plumbing work? With our shower filter, no tools or hassle are needed – simply unscrew your current showerhead, attach the filter, and immediately enjoy the results. The filter fits all standard showers and only requires a simple filter replacement. Imagine stepping into the shower tomorrow knowing that your water is working for your skin, not against it. It's the easiest upgrade you'll ever make, and it gives you cleaner, healthier water without any extra effort.

Try Nordisk Renhet risk-free

— 100-day money-back guarantee

FIRST PURCHASE INCLUDES:

Replacement filters

Free 791 SEK

for shower filter + shower head

Water Purity Test Strips

Free SEK 162

50 strips

Shower adapter

Free 173 kr

for shower filter

Welcome Package with Book

Free 433 SEK

with welcome message

Nordic Shower Water Filter

SEK 769  SEK 1,007

Our shower filter

Nordic Shower Head

SEK 921  SEK 1214

Our filtered shower head

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Got questions? We've got answers.

What does the Nordic Purity shower filter remove from your water?

Nordisk Renhet shower filter is designed to reduce chlorine, heavy metals, and other potential irritants from your water. Chlorine is often added to municipal water for disinfection but can dry out skin and hair. Heavy metals such as lead and copper can also be present in tap water due to old pipes. Our filtration technology targets these unwanted substances, providing you with a gentler, cleaner shower.

How is Nordisk Renhet different from other shower filters?

Unlike many standard shower filters, Nordisk Renhet is specifically developed for Scandinavian water conditions, focusing on both filtration efficiency and ease of use. While some filters rely on simple carbon filtration, our advanced multi-stage filter removes chlorine more effectively and reduces heavy metals without affecting water pressure. Additionally, we offer a lifetime warranty for subscribers, providing long-term value and peace of mind.

Does the filter help with dry skin, irritation, or does it improve hair quality?

Many people find that a reduced content of chlorine and heavy metals in the water noticeably improves the feel of both skin and hair. Chlorine removes the skin's natural oils, which can lead to dryness and irritation. Minerals in hard water can also, together with chlorine, form deposits that make hair feel dull or brittle. Although the filter is not a medical treatment, cleaner water, free from potential irritants, can contribute to a gentler skin and hair care routine.

How do I install the Nordisk Renhet shower filter?

Installation takes less than two minutes and requires no tools. Unscrew your current shower head from the hose, connect the Nordisk Renhet filter between the hose and the shower head, tighten by hand, and you're done! The filter is compatible with standard shower connections in most of Europe. Do you need an adapter? We offer the necessary options for a seamless installation.

Does the filter affect water pressure?

Many find that with reduced chlorine and heavy metal content, skin and hair become softer and healthier. Although the filter does not significantly alter water pressure, it contributes to an overall improvement in water quality, supporting a gentler skin and hair care routine.

How do I know the filter is working?

The easiest way to see the effect is to feel how your skin and hair feel after a few showers. Many users experience less dryness or irritation. For a more scientific approach, you can measure the chlorine level in the water before and after using the filter. If you want extra reassurance, we are happy to provide information on independent tests and certifications upon request.

How often do I need to replace the filter cartridge?

The filter is designed to handle 13,000 liters, which for most households means the cartridge should be replaced approximately every 3 to 6 months, depending on water consumption. For best results, we recommend a subscription for automatic filter replacements, so you never forget.

How does the filter cartridge replacement subscription work?

Our subscription service guarantees that you always have a fresh filter without having to reorder. You automatically receive a new cartridge at intervals adjusted to your household's water consumption. In addition, subscribers receive a lifetime warranty on the filter housing, making this the most practical and cost-effective option.

Has the Nordic Pure filter been tested for effectiveness?

Yes, our filtration technology is based on proven principles from water purification. Each component is carefully selected to ensure effective reduction of chlorine and heavy metals. We are transparent with information about independent tests and certifications, so you can feel confident about what's in your shower water.

What does Nordisk Renhet's lifetime warranty cover?

For customers who subscribe to our filter replacement service, we offer a lifetime warranty on the shower filter housing. Should you ever experience problems due to material or manufacturing defects, we will replace the housing free of charge. We stand behind the durability and reliability of our products, so you can enjoy a clean and trouble-free shower for many years.

Try Nordic Purity risk-free

— 100-day money-back guarantee

FIRST PURCHASE INCLUDES:

Replacement filter

Free 791 SEK

for shower filter + shower head

Water Purity Test Strips

Free SEK 162

50 strips

Shower adapter

Free 173 SEK

for shower filters

Welcome pack with book

Free 433 SEK

with welcome message

Nordic Shower Water Filter

Our shower filter

SEK 769  SEK 1,007

Nordic Shower Head

SEK 921  SEK 1214

Our filtered shower head

Free shipping**

Update or cancel anytime